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News
Actionable raises $10m to predict, customer by customer, who will leave, complain or buy again, and why
3+ day, 15+ hour ago (611+ words) Satisfaction surveys only see the 3 to 5% of customers who answer. Predictive marketing tools only read transactions and CRM data. Actionable’s approach is to work on 100% of the base and on the entire purchase journey, operational data included: every customer gets…...
Alchemer Launches Iris, an AI-Native Customer Experience Platform Built for Action
6+ day, 7+ hour ago (240+ words) Unified feedback platform delivers a seamless experience across channels, bringing answers, guiding actions and moving work between systems Purpose-Built AI from Signal to Action Alchemer Iris embeds AI across the feedback lifecycle, helping organizations collect, understand and act on customer…...
The Customer Journey Illusion: Stop Mapping and Start Enabling
1+ week, 6+ day ago (135+ words) Else, be my guest and continue to read. Or do both … This is a fundamental flaw in modern CX strategies. We design for the happy path and happily ignore the real world. We are shocked when our highly polished onboarding…...
Customer Understanding for Airport Customer Experience: Theory vs Practice | CustomerThink
3+ week, 2+ day ago (496+ words) So let’s take a look at what ACI is saying about airport customer experience, along with what is practically necessary – and practically possible – to achieve outcomes that meet ACI criteria for passenger experience quality. Today, we are diving into the…...
Touchpoint Goal Silos: 26 Bad CX Metrics Practices to Stop in 2026 (Part 7 of 9)
3+ week, 3+ day ago (1511+ words) Customer experience goals lift or limit business results — due to natural consequences of unsiloed or siloed thinking. A recent example is CX AI. “Too many companies are using AI to cut costs, not solve [customers’] problems,” said Isabelle Zdatny, author…...